Wednesday, July 9, 2014

H.E. by MANGO NOW ON ZALORA

H.E. by Mango Summer 2014 Lookbook


ZALORA, Asia’s online fashion destination, has launched Spanish menswear brand, H.E. by MANGO giving a major boost to the menswear assortment available at ZALORA. Customers in the Philippines can now enjoy and purchase the latest pieces of the brand from the Spring/Summer 2014 collection.

Indigo blue, natural hues and striking tones such as orange-red make up the season’s colour scheme for H.E. by Mango

H.E. by MANGO aims to offer young urban men a contemporary fashion apparel and accessories range


The H.E. by MANGO Spring/Summer 2014 collection is comprised of printed linen shirts, smart summer trousers and shorts in variety of colours, slip-on boat shoes as well as accessories such as belts, pocket squares, tote bags and sunglasses. Indigo blue, natural hues and striking tones such as orange-red make up the season’s colour scheme. Linen blend blazers and slim-fit cotton-blend suit trousers for formal events or parties are also available. With the revival of the dapper gentleman look, the collection will appeal to the fashion-forward crowd in Asia who are seeking a classic-cool look.

H.E. by Mango printed linen shirts, smart summer trousers and shorts in variety of colours

H.E. by Mango linen blend blazers and slim-fit cotton-blend suit trousers for formal events or parties


Leading European models front the H.E. by Mango Spring /Summer 2014 campaign, including Cedric Bihr from France and Mathias Lauridsen from Denmark who has recently featured in campaigns for Gucci, Hugo Boss, Louis Vuitton and Herm├Ęs, The campaign, shot by London based photographer Josh Olins, was shot on location at the Canary island of Lanzarote, famous for its volcanic landscapes.

H.E. by Mango revival of the dapper gentleman look


Created in 2008, H.E. by MANGO aims to offer young urban men a contemporary fashion apparel and accessories range. The addition of H.E. by Mango further strengthens the portfolio of international and regional men’s fashion brands available on ZALORA. Earlier this year, MANGO womenswear also made its debut on ZALORA with its Spring/Summer 2014 collection.

H.E. by Mango slip-on boat shoes and accessories such as belts, pocket squares, tote bags and sunglasses


Shop the H.E. by Mango collection on ZALORA now at www.zalora.com.ph

Leading European models front the H.E. by Mango Spring /Summer 2014 campaign



About ZALORA

ZALORA, Asia’s leading online fashion destination, was founded in early 2012. With presence in Singapore, Indonesia, Malaysia, the Philippines, Thailand, Vietnam, Hong Kong and Brunei, ZALORA’s localized sites offer an extensive collection of over 500 top international and local brands and over 15,000 products across apparel, shoes, accessories, and beauty categories for men and women. Offering a thirty-day free returns policy, speedy deliveries within 2-3 working days, free delivery over a certain spend, and multiple payment methods including cash-on-delivery, ZALORA is the online shopping destination with endless fashion possibilities.

For more information, please visit www.zalora.com.ph

Sunday, July 6, 2014

Giordano World Without Strangers Music Festival

Giordano's World Without Strangers Music Festival


To celebrate Giordano’s 25th year anniversary in the Philippines, Giordano held the first ever World Without Strangers Music Festival at the Glorietta Activity Center last July 4, 2014. World Without Strangers is Giordano’s latest campaign and credo. The brand aims to bring World Without Strangers into people’s consciousness and for it to be the first thing people think of when they hear the Giordano brand. 

With Filipino’s love for music, Giordano came up with the World Without Strangers Music Festival to best make their campaign and credo come across. The festival featured 15 local bands and their latest brand ambassador, Rico Blanco. During the event, Rico Blanco’s latest song, World Without Strangers, was officially introduced which embodies Giordano’s latest philosophy of having a world without class or cultural divide and where everyone is bonded by a familial tie.

Hosted by Boys Night Out, the stage sizzled for eight hours straight as bandskept the crowd’s spirits high with every guitar riff and heart-pumping song. The bands were Callalily, Sponge Cola, Urbandub, Franco, Up Dharma Down, Gracenote, Techy Romantics, Taken By Cars, Kala, Autotelic, Join The Club, Cygnet, Maude, Hidden Nikki and Yolanda Moon.

Here are some photos during the music fest:

Gracenote

Callalily

Franco

Urbandub

Boys Night Out

Spongecola

Rico Blanco

For more information on Giordano's World Without Strangers, click on the following:

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